Articles tagged with Tourism New Zealand
Government Invests $500,000 to Expand Tiaki Program for Responsible Tourism in NZ
2 weeks ago | 175 viewsThe Government is investing $500,000 to expand the Tiaki – Care for New Zealand programme, which educates visitors on responsible travel to protect the country's natural environment and culture. The funding, sourced from the International Conservation and Tourism Visitor Levy, will support activities like signage, website improvements, training, and collaboration with councils and tourism organizations. Led by Tourism Industry Aotearoa and Tourism New Zealand, the initiative aims to grow tourism sustainably while preserving New Zealand’s unique attractions and supporting the economy.
Tags: Louise Upston Tiaki New Zealand Tourism Industry Aotearoa Tourism New Zealand Regional Tourism New Zealand New Zealand Māori Tourism International Conservation and Tourism Visitor Levy Tourism and Hospitality Government investmentNew Zealand Boosts Tourism with $800K AI Investment to Attract Visitors
3 weeks ago | 217 viewsThe New Zealand Government is investing $800,000 to upgrade Tourism New Zealand’s systems, making local tourism services more accessible and visible through AI search tools. This initiative aims to improve the accuracy and personalization of holiday planning by making tourism data AI-ready and expanding the AI travel assistant with detailed regional information. The investment supports goals to boost tourism exports by 2034, increase international visitors to pre-pandemic levels by 2026, and grow tourism-related jobs and economic growth.
Tags: New Zealand Tourism Artificial Intelligence Louise Upston Tourism New Zealand International Visitor Conservation and Tourism Levy AI travel assistant Hospitality Government investment Regional tourism organizationsNew Zealand Boosts Tourism with $5M Marketing Investment in Key Markets
2 months ago | 522 viewsThe New Zealand Government plans to boost tourism growth by investing $4 million in targeted marketing in Australia, the United States, and China, alongside a $1 million boost to attract more business events. Tourism and Hospitality Minister Louise Upston emphasized that tourism, as the country's second-largest export, is vital for economic growth, with goals to restore visitor numbers to pre-pandemic levels by 2026 and double tourism export value in ten years. These investments, funded by the International Visitor Levy, aim to accelerate visitor numbers, support high-value business events, and deliver economic benefits across New Zealand.
Tags: Louise Upston Tourism New Zealand New Zealand Australia United States China MBIE Stats NZ International Visitor Levy Business Events